Per Capita

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For each person in the population. Per head. An expression of something (for example car ownership, consumption, etc) in relation to the population of a particular city, nation, etc.

Per Diem

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Latin for ‘Per Day’. Often refers to money paid to employees for daily expenses or reimbursements.

Perfect Competition

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Describes a market in which no one can influence prices because there is enough information about a product to prevent control by an individual or a single organisation.

Perfect Storm

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Coincidentally arising circumstances combining to produce a disastrous effect. This is an allusion to weather factors, commonly applied to economic or trading situations, but applicable to any disaster or chaotic outcome resulting from forces or effects whose combination and timing has not been thought likely or anticipated at all.

Peripatetic

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Working or travelling from place to place, staying at different locations for a short period, such as, and especially as a teacher does, in working at more than one school. The teacher analogy is apt since the word derives from the Greek peripatetikos, and the earlier peripatein, which referred specifically to the teaching style of […]

Perishables

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Describes food, such as fruit, meat, fish, dairy products, etc., which will decay or spoil rapidly.

Perjury

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The criminal offence of knowingly telling a lie (with intent to influence the outcome of the hearing) in a court of law after having taken an oath or affirmation. It closely relates to and is often implicit within the offence of perverting the course of justice, which in the UK technically carries a maximum penalty […]

Permatemp

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A person who works for an organisation on a long-term contractual basis, but who is not a permanent employee.

Permission Marketing

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A term used for the advertising of products or services on the Internet, for which the marketing company obtain the consent of prospective customers to send them information about certain products or services.