Asset Stripping

Buying a stricken company and selling off its assets with no thought for the future of the company or its people, customers, etc.

Assets

Anything of value which is owned by an individual, company, organisation, etc.

Atmosphere

In films, TV, etc., a general crowd of people, extras.

Attrition

The process of reducing the number of employees in an organisation by not replacing people who leave their jobs.

Auditor

A qualified person who officially examines the financial records of a company to check their accuracy.

Auteur

An artist or creative, for example a film director, whose personal style is recognizable because he/she keeps tight control over all aspects of the work.

Avant Garde

New or original and often unconventional techniques, concepts, products, etc, usually associated with the arts and creative areas.

Avatar

An identity, often in cartoon form, which can be chosen from a selection or created by the person using it to represent themselves in a website chatroom, etc.

Average Daily Rate

In the hotel industry a calculation of the average price at which a hotel room is booked each night based on total daily revenue divided by the number of rooms sold. The term may have more general meanings in other contexts.

B2B

Business To Business, or in normal communications ‘business to business’. –